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Turn social data into actionable business insights

Monitor, analyze, and understand your social media performance with an AI-powered social media insights tool that drives real business results.

* All features included.

Social media insights dashboard
Nick Poggi, TrovaTripRyan HazlewoodZanna Ollove, Boston CollegeBrooks Hitzfield, Seven Sons

Loved by 300,000+ big and small brands. World-famous and local

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Why do you need a social media insights tool?

Via EmbedSocial, you get all the social listening insights needed to build a full picture of your and your competitor's online performance, what people say, how they feel, and what's driving engagement.

Spot hidden trends early

Maximize the impact of your best posts, mentions, and customer content by giving them a second life across different platforms and campaigns.

Align with your audience's mindset

No need to reinvent every post. Use real audience feedback and performance to guide your next move, fast and with less guesswork.

Back your strategy with real-world data

Support decisions with insights pulled straight from live social conversations whether you're building a new product, adjusting positioning, or preparing a pitch.

Key social insights features

Everything you need to understand who's talking, what they're saying, and how it impacts your brand. From real-time dashboards to emotion-rich sentiment analysis, these social insights help you cut through the noise and act on the conversations that shape your market.

Dashboard

A live command center for conversation tracking

Visualize trends, peaks, and brand moments in real time. The dashboard gives you a full overview of current social activity, including top mentions, engagement spikes, and trending topics, so you never miss a shift in public interest.

Live social listening dashboard
Content filters

Focus on the insights that matter

Apply filters by date, keyword, platform, post type, account, and more to zero in on the most relevant conversations. Whether you're researching a campaign, brand, or competitor, filters help you find precise, actionable insight fast.

Search, tag, and manage UGC
Top data

Surface the most influential creators and content

Identify which creators, posts, and hashtags are driving attention in your space. Use this data to understand narrative momentum, spot brand advocates, or prepare better outreach and content strategies.

Social listening insights dashboard
Brand sentiment

Measure public emotion at scale

Quickly assess whether conversations are positive, negative, or neutral, and track how sentiment changes over time. Ideal for gauging brand health, campaign impact, or potential crises before they go public.

Social media content sentiment analysis
Export-ready insights

Share and act on insights across your organization

Easily export data visualizations, filtered results, or full reports into tools like Notion, Slack, HubSpot, or decks. Make your findings accessible to sales, marketing, leadership, or client teams instantly.

Export-ready social insights

More advanced features

Not just a widget, but an all-in-one solution for all your user-generated content and reviews.

Import multiple sources

Pull UGC automatically from Instagram, YouTube, TikTok, LinkedIn, and more, plus upload your own content manually.

Auto-sync

Seamlessly sync content in real time using official API integrations with platforms like Instagram, YouTube, Google, and more.

Multi-account support

Manage social listening across all your brands or clients from one centralized dashboard.

AI enrichment (soon)

The system scores and organizes posts by importance, based on sentiment or keyword triggers, so you can focus on what matters and take action faster.

Localization with AI

Use the 10+ languages to localize the widgets and activate the AI caption translator to translate captions in the chosen language automatically.

Organize content with tags

Filter content by platform, media type, keywords, tags, and even performance. Organize posts into tag-based folders for easy access and reuse.

Analytics & reports

Insights on which source collects the most UGC with export options in CSV for in-depth analysis.

Multi-filtering

Filter by platform, keyword, sentiment, media type, account, or date, perfect for campaign tracking or competitor monitoring.

Moderation

Hand-pick or set up bulk filters based on keywords, media type or date filters to approve or reject specific customer content.

How do social insights work?

With just a few inputs, you'll start surfacing the key moments, people, and patterns shaping your brand narrative in real time:

Step 1: Define what to track

Add brand names, competitor keywords, hashtags, or product-related terms. The platform instantly begins listening across social media.

Step 2: Filter and analyze the data

Use advanced filters to drill into platforms, sentiment, authors, and timeframes. Spot spikes, themes, and top content at a glance.

Step 3: Export and share insights

Send curated insights or full reports to your team, CRM, or dashboard tools, so everyone can act on what is happening right now.

Manual vs. EmbedSocial

Instagram logoLinkedIn logoGoogle logoThreads logoYouTube logoTikTok logoX logo
Official API integrations
$ $$$+ .00

Without EmbedSocial

  • Manual data tracking
  • Limited platform data
  • Guesswork on engagement drivers
  • No audience sentiment analysis
$ 99 .00 starting at

With EmbedSocial

  • Auto insights from content
  • Insights from X, Instagram, TikTok, more
  • Clear metrics on what content performs
  • Built-in sentiment analytics

Join 300,000+ brands worldwide who use EmbedSocial to simplify and scale their social listening efforts. Schedule demo

Ready to unlock real-time social insights?

Start your 7-day free trial today. Track brand mentions, capture customer feedback, and turn conversations into conversions, all in one powerful social listening tool.

$

99.00

month

Start with the basic plan, and upgrade as your business grows.

  • ✓ Live dashboard with real-time activity
  • ✓ Smart filters for precise, actionable insight
  • ✓ Top creators, posts, and hashtag detection
  • ✓ AI-driven brand sentiment analysis
  • ✓ Export-ready insights for any team

Official API integrations

EmbedSocial has official API integrations with all major social media networks.

Fast-loading widgets

We design interactive social media widgets that load fast on your website.

Risk-free

If it’s not for you, cancel or request to delete your account.

Dedicated support team

Just click the bottom left chat icon, and our team will assist you in real-time.

What our users are saying:

Nick Poggi
TrovaTrip increased booking conversion rates by 12% with customer testimonials in just 4 weeks

Nick Poggi

TrovaTrip

Ryan Hazlewood
The team at Embed Social is so easy to work with. They are very quick to respond to any special requests and fast to implement account changes. Aside from the great customer service, their products are also very easy to use and offer a lot of freedom that you can’t get with other similar products. Definitely recommend.

Ryan Hazlewood

Developer

Zanna Ollove
EmbedSocial allows us to showcase social media content on our web pages in a way that’s both functional and vibrant. Their library of social feed designs integrates seamlessly with our existing components and is easy to use for page editors of all skill levels.

Zanna Ollove

Boston College

Brooks Hitzfield
The experience with EmbedSocial has been amazing. We’re always looking for ways to leverage our time, so finding a product to keep our reviews fresh automatically was a no-brainer.

Brooks Hitzfield

Seven Sons

FAQs about our social media insights tool

Have a specific question about using EmbedSocial's social listening tool? Check the FAQ section below or click the bottom-right chat icon to talk with us.

What are social insights?
They are data-based observations about brand mentions, trends, engagement, and sentiment across social media.
Can I export social insights reports?
Yes. Reports can be exported in one click and shared with your team.
What kind of insights does EmbedSocial provide?
You'll get metrics on mentions, hashtags, sentiment shifts, post types, creator performance, and platform breakdowns.
How often are insights updated?
They update in near real-time as soon as new content is detected.
How are these insights collected?
Via official APIs from Instagram, TikTok, and X, and processed in real time.
Is this just for brand mentions?
No. You can analyze hashtags, creators, competitors, and more.
Can I track changes in sentiment over time?
Yes, EmbedSocial offers sentiment trend charts for any keyword or tag.
Can I filter by platform or campaign?
Yes. Use advanced filters to segment insights however you like.
Do I need to analyze the data manually?
No. Insights are auto-generated, visualized, and ready to use.
Who benefits most from social insights?
Marketing teams, brand strategists, and agencies tracking campaign impact.

Start free.
All features included.

Schedule a demo or start your free trial.

Start free trial. * All features included.