The Instagram Product Catalogue Widget blends shoppable product cards with a visual UGC gallery, creating a “shop the look” section that connects inspiration to purchase. Visitors can browse featured items at the top, then explore real-life photos/videos underneath, each tile showing how many products are tagged.
Features
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Two-level layout:
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Top row: Featured product carousel with image, name, and price
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Bottom row: UGC gallery tiles with product-tag indicators (e.g., “1 Product”, “2 Products”)
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Collection-style header: Title like “Featured Collections” with a “Shop the look” label for clear intent
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Product slider navigation: Left/right arrows to browse more items without taking extra page space
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Shoppable UGC tiles: Each post can contain one or multiple tagged products
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Clean ecommerce UI: Rounded cards, consistent spacing, and price-forward presentation
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Fast discovery flow: Users can start with products or start with inspiration and shop from there
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Mobile-friendly: Carousels and tiles adapt smoothly, with tap-based shopping behavior
Use cases
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Homepage “Shop the look” section: Combine best-sellers with UGC styling inspiration
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Collection landing pages: Showcase featured items + real customer content in one block
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Fashion & lifestyle ecommerce: Perfect for outfits, bundles, seasonal edits, and capsules
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UGC-driven stores: Turn community content into a shoppable lookbook
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Campaign pages: Highlight a drop with products on top and creator/customer posts below
How to embed
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Connect your Instagram (or UGC source) in EmbedSocial.
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Choose the UGC + Products Collections template from the shoppable/UGC templates library.
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Add your product catalog or product links, then tag products in each UGC post.
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Configure the Featured Products row (which items to show, order, and pricing display).
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Copy the embed code (JavaScript or iFrame).
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Paste it into your site (Shopify, WooCommerce, Webflow, WordPress, Wix, Squarespace, or custom HTML) and publish.
Turn inspiration into a purchase path, embed the UGC Catalogue Widget to showcase featured items and let shoppers explore real content, then buy the look in just a few clicks.