What is a Trustpilot reviews widget for WordPress?
A Trustpilot reviews widget for WordPress connects your Trustpilot profile to your WordPress site and displays your latest customer reviews in a flexible, customizable layout. Instead of manually copying testimonials, you can publish live review content with an embed code and keep it updated automatically.
The widget can be styled to match your WordPress theme, from compact badges to sliders and full review walls. It also helps you surface real customer feedback across landing pages, product pages, and service pages so visitors see trusted proof exactly when they are deciding.
About our Trustpilot widget for WordPress
EmbedSocial makes it easy to collect, manage, and display Trustpilot reviews on WordPress with a single widget. The result is stronger trust signals, more convincing social proof, and a more professional way to showcase what customers are saying about your brand.
EmbedSocial is a reviews platform built to help brands manage customer feedback, turn it into on-site social proof, and increase buyer confidence with conversion-focused widgets.
Collect, filter, and display your Trustpilot reviews on WordPress in modern widgets that fit blogs, SaaS sites, local business websites, and ecommerce stores.
Whether you use an embed code or a platform-specific block, EmbedSocial makes it simple to add your Trustpilot reviews widget to any WordPress page.
Highlight top-rated reviews, feature hand-picked testimonials, and keep the widget aligned with your brand style. Long-form review text, star ratings, and reviewer names all display in layouts designed to stay readable and conversion-friendly.
With EmbedSocial, you can build and publish polished review widgets on WordPress without touching code.
Benefits of a Trustpilot widget for WordPress websites
It is more than a simple Trustpilot embed. A WordPress Trustpilot reviews widget helps you manage social proof, reuse customer feedback across key pages, and combine review content from multiple channels in one place. Some of the biggest advantages include:
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Improve trust and credibility , with visible third-party reviews.
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Add fresh social proof , to key WordPress pages.
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Present product or service reviews , in a more engaging layout.
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Keep visitors on the page longer , with review content they actually read.
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Increase conversions , with proof near forms, CTAs, and product sections.
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Save time , by avoiding manual review copy-pasting.
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Encourage more customers , to leave feedback.
Trustpilot widget features for WordPress
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Review management , Keep your Trustpilot reviews organized from one dashboard and decide what appears on your WordPress site.
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Featured reviews , Pin your strongest testimonials and showcase the comments that best support your offers.
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Unlimited widgets , Build multiple widgets for your homepage, landing pages, product pages, and sidebars.
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Reviews sync , Pull in Trustpilot reviews automatically instead of manually updating review sections.
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Review requests , Support your review generation workflow with email and SMS request tools.
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Schema-friendly output , Publish review content in a format that helps search engines understand your trust signals.
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Moderation , Filter by keywords, rating, or manual selection before publishing reviews.
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Customization options , Choose different templates, layouts, spacing, and visual settings to match your WordPress theme.
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Web collection forms , Create additional review collection touchpoints from your website when needed.
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Notifications , Get alerts when new reviews arrive so your team can respond faster.
How to add a Trustpilot reviews widget to WordPress?
Here are the steps to embed the Trustpilot reviews widget in WordPress:
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Step 1: Create your EmbedSocial account
Sign up for EmbedSocial and start with a free trial. Once inside, choose a reviews widget template or describe the design you want with the AI vibe editor.
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Step 2: Connect your Trustpilot source
Open the Sources tab and connect to Trustpilot. After authorization, EmbedSocial pulls your available Trustpilot reviews into one dashboard so you can manage them in one place.
At this point, you can either connect a public Trustpilot profile URL, which pulls the latest 200 reviews, or you can add your Trustpilot API key to access all of them.
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Step 3: Customize your Trustpilot widget
Pick a slider, grid, badge, carousel, or wall layout, or even create a unique new layout. Filter by star rating, choose review length, highlight selected testimonials, and fine-tune the colors so the widget fits your WordPress theme.
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Step 4: Copy your embed code or shortcode
When the widget is ready, open the Embed tab and copy the JavaScript snippet generated for your Trustpilot reviews widget.
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Step 5: Add the widget code to WordPress
Paste the shortcode into a Gutenberg Shortcode block or use a Custom HTML block for the JavaScript embed. Update the page, post, sidebar, or template area, and your live Trustpilot reviews will show instantly.
If you need help during setup, our support team can guide you through the process. New accounts can explore the platform during the trial period before moving to a paid plan.
Please note: Paid EmbedSocial plans unlock more review sources, advanced moderation, unlimited widgets, and additional publishing options. That makes it easier to scale your Trustpilot review strategy across multiple pages and campaigns.
