What is an Instagram Feed Aggregator
The easiest way to display an Instagram feed on your Wix website.
EmbedSocial is a tool that helps Wix users display Instagram content directly on their websites. It supports various types of content, including posts from your profile, specific hashtags, or mentions, and turns them into clean, organized galleries that fit naturally into your site’s design.
This can be useful for showing product photos, customer feedback, event highlights, or collaborations, all in one place. The setup is straightforward, with no need for coding or extra plugins, and the feed updates automatically as new posts go live.
The fully equipped widget editor includes layout options that work across all devices, tools for managing which posts appear, and the flexibility to combine Instagram with other social media content. It’s designed to keep your site fresh and visually consistent while helping visitors connect with your brand through real content.
As Wix’s mission is to empower designers, creative professionals, and entrepreneurs to create for the web, our goal is to provide them with an easy social media widget tool to extend their creativity to engage more visitors.
Why Add Instagram Feeds to Your Wix Site?
Boost engagement, increase conversions, and enhance your brand credibility.
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Increase the average time visitors spend on your site ,
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Improve user engagement with authentic social content ,
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Drive more sales with real customer photos and videos as social proof ,
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Strengthen your Instagram strategy with higher reach and visibility ,
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Grow your follower base directly from your website ,
Instagram Feed Widget features for Wix
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No plugin or manual installation needed , Works out-of-the-box.
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100% compatible with all Wix templates ,
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Mobile-responsive and auto-scaling , across devices.
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Choose from 11 pre-built Instagram feed layouts ,
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Extensive styling options , with ready-to-use themes.
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Advanced moderation tools , show/hide posts, reorder, and prioritize.
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Add custom CSS for full design control ,
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Real-time sync with your latest Instagram posts ,
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Filter out unwanted content , with negative keyword settings.
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Shoppable Instagram widget , with a variety of CTA buttons available.
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Embed multiple widgets , across multiple Wix websites.
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Enable Google Analytics tracking , to monitor performance.
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AI caption translation ,
How to add an Instagram feed to your Wix website
Creating stunning Instagram galleries on your Wix website can be done in a few minutes. Follow the steps to add an Instagram feed to Wix and leverage your website experience effortlessly.
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Step 1: Start your free trial
Start your free trial for EmbedSocial and connect your Instagram account.
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Step 2: Choose Instagram feed type
Choose a type of Instagram feed (hashtag, mentions, account).
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Step 3: Customize or moderate
Customize or moderate your Instagram widget.
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Step 4: Copy the code
Copy the top-right code.
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Step 5: Open Wix Edit Site
Log in to your Wix account, and in the dashboard, select your website. Tap the ‘Site Actions’ button and select ‘Edit Site’.
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Step 6: Add a section
Tap the plus (+) icon on the section where you want to embed.
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Step 7: Paste into HTML embed
From the left menu, select ‘HTML embed’ and paste the provided code.
Please note that once you display the Instagram Feed widget on your Wix site, you have full control over it, so you can transform the look and feel of the widget anytime you want using your EmbedSocial account.
If you need any assistance in crafting the desired Instagram Feed widget for your Wix website, don’t hesitate to reach out to us, and we will be delighted to help you create a supreme experience for your website visitors.
Turn your website into a powerful showcase of real customer moments. Use our easy-to-embed Instagram widgets to boost credibility, drive engagement, and convert visitors into buyers. no coding required.
Best practices for displaying Instagram feed
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Position your feed strategically , Place the widget in high-traffic areas like your homepage, product pages, or just above the footer. This ensures visitors encounter authentic, visual content without interrupting their browsing flow.
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Use a clear, contextual headline , Add a short headline above the feed to set context, such as “Loved by Our Community” or “From Our Instagram”. This helps visitors instantly understand the purpose of the feed.
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Keep the design consistent , Match the feed’s layout and styling with your existing Wix design. fonts, colors, and spacing should feel cohesive. Use customization tools or custom CSS to fine-tune the appearance.
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Choose a responsive layout , Ensure the feed looks great across all devices. Sliders, grids, and masonry layouts that adjust for screen size help maintain a smooth user experience.
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Highlight shoppable or tagged posts , Turn engagement into conversions by featuring tagged products or CTA buttons. This is perfect for e-commerce brands looking to create a seamless journey from inspiration to checkout.
